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ANALYZE & STRATEGIZE
We deep-dive your goals and audience to craft data-driven advertising strategies that actually convert.
TELEVISION ADVERTISING
We architect Connected TV campaigns that generate measurable revenue for enterprise clients across premium streaming networks.
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Stand Out From The Crowd!
Emerald Wave Digital is the dedicated digital advertising agency of Emerald Wave Media, a California corporation established in 1992. Emerald Wave Media owns and operates four broadcast radio stations—KIDI 105.1 FM, KTAP 102.9 FM–1600 AM and KRTO 97.1 FM—as well as a Roku streaming channels and several event production companies, including Downtown Fridays and Arriba Entertainment.
The company’s principals each bring over 35 years of experience in television, radio, and media marketing, having worked in major markets such as San Francisco, Los Angeles, and New York.
Since its launch in 2017, Emerald Wave Digital has been delivering measurable success for its clients through targeted, results-driven digital advertising campaigns.
- 95–97% ad completion rates — while Google Display limps along at just 5–35%.
- 42% more likely to buy after seeing a Connected TV ad vs traditional TV spots.
- 60% of viewers Google a business after seeing it on streaming TV — fueling your online traffic too.
- $4.50–$10 return for every $1 spent on CTV ads — outperforming Google and social ROI by miles.
- 36% boost in brand recall with interactive streaming ads — and attention rates surged from 49% to 56% in a single quarter.
Scale your reach with streaming advertising
PROVEN METHODOLOGY
OUR PROCESS TO
GENERATE RESULTS
From strategy to scale, we deliver measurable ROI through our proven 4-step methodology.
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CREATE & LAUNCH
High-converting creative and campaigns deployed across the right platforms with precision and speed.
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OPTIMIZE & SCALE
Relentless testing, budgeting, and bidding to maximize ROI—then scale what’s winning.
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DELIVER RESULTS
Measurable outcomes, increased revenue, and durable growth. We don’t do vanity metrics.
BOOK STRATEGY CALL
Ready to transform your advertising results? Let’s talk.
Why Emerald Wave Digital?
- Proven OTT strategies that drive up to 42% lift in purchase intent
- Access to non-skippable, premium ad spots on top streaming platforms
- Household-level targeting that reaches your ideal customer, not bots or browsers
- Transparent reporting with real ROI metrics — no mystery spend, no fluff
- Dedicated support that treats your budget like our own
Digital Advertising In Action
Kern County Census Campaign
For Kern County’s 2020 Census outreach, our goal was clear yet critical: drive measurable participation among historically underrepresented communities.
Approach:
Emerald Wave Media launched a multilingual, multicultural Streaming TV ad campaign tailored to resonate with Kern County’s Black, Hispanic, Punjabi, and Filipino communities. The creative strategy focused on culturally relevant messaging, trusted community voices, and accessible calls to action — delivered across connected devices and local digital platforms.
Results:
The campaign drove a substantial increase in Census participation within these key communities, helping Kern County secure more accurate representation and vital public funding for essential services.
Cricket Wireless Campaign
Objective:
Boost Census participation rates among underrepresented communities in Kern County, ensuring equitable representation and access to public resources.
Approach:
Emerald Wave Media launched a multilingual, multicultural Streaming TV ad campaign tailored to resonate with Kern County’s Black, Hispanic, Punjabi, and Filipino communities. The creative strategy focused on culturally relevant messaging, trusted community voices, and accessible calls to action — delivered across connected devices and local digital platforms.
Results:
The campaign drove a substantial increase in Census participation within these key communities, helping Kern County secure more accurate representation and vital public funding for essential services.
Lompoc Sales Tax Success
Objective:
Boost Census participation rates among underrepresented communities in Kern County, ensuring equitable representation and access to public resources.
Approach:
Emerald Wave Media launched a multilingual, multicultural Streaming TV ad campaign tailored to resonate with Kern County’s Black, Hispanic, Punjabi, and Filipino communities. The creative strategy focused on culturally relevant messaging, trusted community voices, and accessible calls to action — delivered across connected devices and local digital platforms.
Results:
The campaign drove a substantial increase in Census participation within these key communities, helping Kern County secure more accurate representation and vital public funding for essential services.
Strategy Session
Talk to a Real Strategist.
Not a Sales Rep.
Get a strategy call with an expert who builds campaigns that actually produce ROI.
Our Clients Love Us. You Will, Too.
We’re more than just a vendor; we’re a growth partner. But don’t just take our word for it—see what our clients have to say about their success.
Sarah Johnson
CMO, Apex Innovations
Working with this team was a game-changer. Their insights into CTV advertising are unparalleled. We saw a 56% lift in brand recall in our first quarter, which directly translated to a record-breaking sales period. They are not just a vendor; they are a true growth partner.
Mark Chen
Founder, Catalyst Tech
The ROI from their campaigns is undeniable. We reached a high-income audience we simply couldn't access effectively through social media. Highly recommended.
Emily Rodriguez
Head of Growth, Nomad Goods
Their strategic approach and transparent reporting gave us the confidence we needed to scale our ad spend. Incredible team and results.
Frequently Asked Questions
Emerald doesn’t dabble in guesswork. We run high-impact, audience-obsessed streaming ad campaigns that get your brand in front of the right people at the right time — and we have the receipts to prove it.
If you are small/medium business and spend $3,000 to $25,000 per month on advertising, we have tiers to support your business
Book your FREE OTT/CTV growth session now — and see how streaming TV ads can transform your business.
EMERALD WAVE
BROADCAST NETWORK
PREMIUM BROADCAST EXCELLENCE
Three distinctive stations. One cohesive footprint. We deliver clean reach, daily frequency, and real community connection — built for brands that care about message quality, not noise.
ON-AIR ACROSS THE CENTRAL COAST
KIDI
Rhythm. Culture. City Energy.
Contemporary urban sound with upscale production — built for brand recall and weekday drive-time dominance.
Urban Contemporary
Drive-Time Leader
A18–49 Core
105
KTAP
News That Moves Markets.
Credible talk + timely updates. Ideal for service, finance, health, and public sector messaging.
News/Talk
High-Intent Audience
AM/FM Simulcast
102
KRTO
Iconic. Familiar. Unskippable.
Timeless rock library with pristine imaging — perfect for lifestyle, auto, and retail promotions.
Classic/Gold Rock
Household Reach
A25–54 Strength
97
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We are a media, digital and event solutions company that owns and operates market leading radio stations, a digital agency for mobile, stream TV ads an event marketing company and also Broadcast Television advertising.
Contact Information
- 805-331 -FourSeven44
- info@emeraldwavemedia.com
- Emerald Wave Media 718 E. Chapel St. Santa Maria, Ca. 93454